Auto dealers are using rebates, discounts, and other incentives to lure buyers back into their showrooms. But once they get customers through the door, dealers are still battling an issue that has troubled the industry for months: a lack of financing.
Brandon Schaefer, the owner of Nationwide, a string of dealerships in Timonium, Maryland, says foot traffic has improved, but lending has not. "About twice as many people as before are getting turned down for loans," he says. "The guidelines continue to get stricter."